
Meet Hatch Baby: Baby Sleep Support from A to Zzz
Parenting, magical as the journey can be, isn’t always easy — and navigating the ups and downs of baby sleep while trying to get enough sleep for yourself? Just plain exhausting. From working through the witching hour to starting baby’s very first sleep routine, figuring out what actually works can be a hero’s journey.
You know your baby, and at Hatch, we know Zzzs — which is exactly why we created Hatch Baby, the dream machine that provides complete sleep support for parents. Blending the best of smart sleep technology with science-backed, expert support, Hatch Baby is your go-to sleep service from your newborn’s first night at home all the way to their first big-kid bed.
Learn how Hatch Baby can get your baby’s sleep on track with help from certified experts, predictive sleep schedules, soothing lights and sounds, and more.

Why we built Hatch Baby
We remember the hazy, caffeinated days of parenting a newborn — and all the twists and turns that come with it. Just when you think you’ve got it down, something changes (4-month sleep regression, anyone?). Our original kids’ sleep device, Rest, set the stage to help 5 million families create healthy sleep habits. But what about all those lingering baby sleep questions that keep us up at night?
Hatch Baby is our answer to all the “what ifs” and “how do I’s” that come with figuring out baby sleep. “We made Hatch Baby because we’ve been there — the midnight wakeups, the swaddling struggles, the Google searches at 3AM,” says Hatch co-founder and CEO Ann Crady Weiss. When you’re already tired and overwhelmed, tag in Hatch Baby for support and sleep solutions that actually work.
What makes Hatch Baby unique?
So much more than a noise machine or night light, Hatch Baby is a comprehensive sleep service and trusted partner for families — your bedside sleep coach, nighttime companion, and parenting support system, all in one. Our goal? Turning late-night guesswork into a consistent, peaceful routine supporting healthy sleep habits for babies and peace of mind for parents (and hopefully, more Zzzs for you, too).
See how our updated features help you know how to soothe baby during every stage and start creating routines for healthy rest from night one.

Real-Time Sleep Support
Have a question about the best witching hour soothing strategies or when to drop the morning nap? Baby, we’ve got you. Chat with certified sleep consultants for one-on-one, expert advice tailored to your baby or browse Hatch’s 24/7 library of science-backed sleep guides designed to help with regressions, routines, wake windows, and more.
Predictive Sleep Schedules
Ditch the guesswork, and create routines that help your baby get the best possible rest. Hatch Baby uses your child’s age and stage to recommend personalized schedules that adapt as they grow — whether you want to create a calming environment for your always-sleeping newborn or start teaching your toddler to follow get-ready-for-bed and wake-up cues. (Because a big kid bed doesn’t have to mean 5AM wake-ups.)
Upgraded Design & Hardware
Who says smart sleep devices can’t be cute as a button? Form meets function with Hatch Baby’s fresh design. Designed for sleepy hands (and inspired by chubby babies), the Big Button makes it easy to boop your device on and off or start baby’s wind-down routine. Turn the night light up or down with an easy-to-find brightness rocker, and take in baby’s favorite bedtime lullaby or sleep noise with our best audio performance yet.

Magical Lights & Sounds
Science-backed sounds like Pink Noise, Heartbeat, and Womb Sounds — plus familiar, cozy lullabies and enchanting bedtime stories — combine with dreamy, calming lights to create the perfect, soothing sleep environment for baby while making it easy to build consistency. Our expansive library makes it easy to pivot when baby’s preferences change (read: when old faithful just isn’t cutting it during a crying spell).
Streamlined App Experience
Whether you forgot to start baby’s sound or your dog’s barking at the mail carrier and you need to up the volume, no need to tiptoe into the nursery. Our redesigned app makes it easy to start a favorite sound or light, schedule routines, and easily adjust volume and brightness — no nursery tiptoeing required.
6 Months of Premium Content and Support
The best part? Every Hatch Baby purchase includes 6 months of free guided sleep support and premium content — and afterward, you can choose to renew your subscription for $4.99 a month or $49.99 a year (no surprise auto-renews here).

Get more Zzzs with Hatch Baby
Baby sleep is hard — don’t go it alone. Hatch Baby is here to support you on your family’s sleep journey, whether you need help creating a predictable schedule or troubleshooting frustrating roadblocks along the way. If you’re ready to take your first few baby steps toward better Zzzs, learn more about how Hatch Baby can help your family establish healthy sleep routines from night one.
