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Hatch Tucked In: The Unwind Routines and Alarms You Loved Most This Year

Ashley Abramson

December 3, 20253-5 minutes

Summary 

In 2025, millions of Hatch sleepers found lights, audio, and alarms that became the unofficial soundtrack of their best sleep yet. Read on for some 2025 sleep stats, and some ideas for kickstarting your own dreamy sleep routines in 2026.

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Sticking with healthy sleep habits can be hard. The key? Make ‘em enjoyable! With dreamy lights, expertly engineered audio, and gentle-but-energizing Sunrise Alarms, Hatch Restore makes it easy to customize sleep routines that help you get the rest you deserve. 

We know there’s no one right way to unwind or wake up — and your preferences might even shift from one night to another. That’s why our experts are always behind the scenes creating more sleepy lights and sounds. Whether the vibe is meditative, nostalgic, or slightly unhinged, we’ve got content to help you drift off peacefully, sleep deeply, and wake up ready to slay the day. 

Looking back at 2025, we’re straight-up impressed by your commitment to sleep. Here’s the tea on what helped Hatch sleepers get the very best rest this year (and maybe a bit of inspo for your own Restore routines).

Table of contents

  1. Hatch Restore Unwind Routine VIPs
  2. Hatch Restore Alarm Faves

Hatch Restore Unwind Routine VIPs

This year, you gave us an average of 35 minutes nightly — and in exchange, we gave you one calmer brain. No matter how your day went, we loved meeting you in bed each night to Unwind. Let’s look at how Hatch Sleepers got ready for sleep in 2025.

  • Literary Baddies, Assemble: 15K of you wrapped up the summer with The Great Gatsby, and 30K of you absolutely ate during Spooky SZN with Sleepy Hollow & Night Frights. (Now we’re wondering: How many of you are spending Christmas with Little Women and A Christmas Carol?)
  • A Gentle Reset, on Repeat: 4 million of you mastered the art of chilling with sleepy sound bath sessions. 
  • Healing, But Make It Unhinged: Who says meditation has to be boring? You pressed play on Irreverent Meditations 1.3M times.
  • Speedy Brain? Not on Your Watch: You listened to 1.6M sessions of Meditations for a Racing Mind. Well done, zen you.
  • Attention, Couples and Throuples: Your go-to Date Night this year? Tuesday. ‘Cause love doesn’t wait for the weekend.
  • Great Minds Sleep Alike: Your number one date night activity in 2025 was Mind Meld. Brain-sync level: elite.
  • Now Streaming: Sleep: This year, we introduced our new podcast, The Nightly. You loved one episode more than any other: Zorbing, Squirrel Suits, & Bear Grylls with KP and Sophia.
  • Cozy-Core, Unlocked: 150,000 of you fell asleep to a Campfire sound as your background. 
  • Brown Took the Crown: The most popular thing to fall asleep to at night is low-frequency brown noise, the reigning champion of unconsciousness.
  • Sit. Stay. Snooze: 20K of you turned on Brown Noise for Dogs (because your furry BFFs deserve their beauty sleep, too).

Hatch Restore Alarm Faves 

Mornings hit different for everyone, but we loved being the first light and sound you heard. In 2025, 75 million Hatch alarms went off (gently). Here’s how you used Restore alarms to rise in 2025.

  • Midweek Grind, Unmatched: Your peak alarm usage day: Wednesday. 
  • Rise and Shine, Outdoorsy Style: Nature calls! Your go-to wake-up alarms were Carson’s Backyard, Bird Sanctuary, and Great Lakes Waterfowl.
  • Certified Bops Only: Your top morning anthems were unmatched. You hit play on Gilmore Girls, Summer and the City, and 90s Rise and Shine again and again.
  • So Long, Snooze Button: This year, you outsmarted alarm fatigue. Your secret weapon? Heavy Sleepers Shuffle, your #1 Shuffle Alarm. 

Thanks for letting us be part of your quiet moments, your big moments, and every sleepy moment in between.


See something you want to try? Start building your own bedtime greatest hits with Hatch Restore.

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Restore 3 - Putty

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